Tags: FTC
Yet Another Post on the New FTC Guidelines

As this affects a great deal of bloggers, you’ve probably already read a post somewhere on the new FTC guidelines. Just in case you haven’t, here’s the basic scoop. Today the FTC published their guidelines pertaining to testimonial advertisements, bloggers and celebrity endorsements. As of December 1, 2009 it is required that bloggers fully disclose any types of payment, which includes products received for free for review purposes. Violation of this could result in paying a fine amounting up to […]